With FOX News Network and The Persgroep Netherlands backing this european TV format, working on 24Kitchen was a feast. As one of the most popular platforms on food, cooking and lifestyle, an entirely new online experience allows for quick access to thousands of healthy recipes, cooking inspiration and cross media selling.
Beyond GDPR, there is an opportunity to build a competitive advantage. There is PX, the Privacy Experience.
PX is about building trust by giving transparency and control to individuals over the processing of their personal data. By showing them, that they are using a service from the "Good Guys", who care about their personal data, who are responsible and very professional.